National Portfolio Day
Poster Created for National Portfolio day at the Minneapolis College of Art and Design. Using the visual language previously developed for the college’s admissions office, the poster was sent out to prospective students in high schools throughout the midwest.
The objective was to integrate MCAD’s traditional self portrait contest poster, into a concept that also promotes National Portfolio Day. The two ideas were then connected by inviting students to imagine themselves as a participant in the self portrait contest.

